CBS - CBS AND GOOGLE CLOSE TO A DEAL ON YOUTUBE

CBS AND GOOGLE CLOSE TO A DEAL ON YOUTUBE

CBS and Google are in "serious talks" aimed at making the content of CBS television shows available on Google-acquired YouTube, where it could be sponsored by local advertisers, Advertising Age reported Thursday. The two sides are reportedly seeking to settle on a guaranteed amount that CBS would be paid for its programs. The trade publication said that the deal would also include a provision under which Google would pay CBS additional compensation for "past transgressions" -- the posting of CBS content in the past -- for which the network received no payment but which helped to make YouTube worth $1.65 billion when Google acquired it last November.

12/01/2007