NBC - 26.3 MILLION WATCH OLYMPICS CLOSE

26.3 MILLION WATCH OLYMPICS CLOSE

Sunday night's closing ceremonies of the Beijing Olympics drew 26.3 million viewers, up 27 percent over the the closing night of the Athens Olympics in 2004 and 38 percent over the Sydney Olympics in 2000, according to figures from Nielsen Media Research. The ratings service also confirmed that the NBC telecasts turned out to be the most-watched event in U.S. television history, beating the Atlanta Olympics of 1996 by 11 percent, with 214 million tuning in at one point or another during the 17-day event. An average of 27.7 million viewers watched each night.

26/08/2008