08/15/2008 04:16:39 PM

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SYLVESTER STALLONE - STALLONE TO FRONT RUSSIAN VODKA CAMPAIGN

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Caption: Sylvester Stallone walking to his car after having lunch with a friend in Beverly Hills Los Angeles, California ....



Hollywood tough guy SYLVESTER STALLONE has signed on to promote a brand of Russian vodka.
The Rambo star is teaming up with vodka producer Synergy to promote its Russian Ice range of alcohol in a one-year deal rumoured to be worth $1 million (GBP500,000).
Stallone - whose great-grandmother, Rosa Rabinovich, hailed from the Ukraine - will advertise the drink with the slogan: "There is a bit of Russian in all of us."
A statement from Synergy bosses reads: "The advertising campaign concept was based on the fact that the actor has Russian roots."


08/15/2008 04:16:39 PM


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