NBC - RATINGS FOR TRUMP SHOW REMAIN IN BASEMENT

NBC's The Apprentice wound up again with hardly a trace of ratings as the Donald Trump-hosted show posted a 4.9 rating and an 8 share Sunday night -- representing fewer than half the viewers that CBS attracted with Without a Trace (10.8/18) at 10:00 p.m. ABC also had a tough time Sunday, as a rerun of its Desperate Housewives came in third in the 9:00 p.m. hour, taking a back seat to CBS's Cold Case and NBC's Deal or No Deal. CBS won the night with an average 8.2 rating and a 14 share. ABC was a distant second with a 5.5/9, while fox and NBC tied for third with a 5.1/8.

12/03/2007