07/02/2007
ABC - NEWLY COUNTED COLLEGE KIDS GIVE SOME SHOWS BIG BOOST
Caption: Kamar de los Reyes. arriving at the ABC TCA Summer 08 Party Disney and ABC's TCA - All Star Party at The Beverly Hilton Hotel. Beverly Hills, California
Analysts pointed out that several shows last week got a boost as a result of college-age viewers being included in the Nielsen survey for the first time. As Washington Post TV writer Lisa de Moraes observed, "Previously, they got in on the Nielsen action only when they went home to do laundry at holidays." ABC's Grey's Anatomy, Ugly Betty, and What About Brian; NBC's Scrubs and The Office; Fox's Til Death; and CW's Gilmore Girls all saw huge leaps of 50 percent or more in their ratings for 18-49-year-olds. Scrubs, in fact, saw its ratings in that demo double.
07/02/2007
Also see: ABC - NBC - SCRUBS - GILMORE GIRLS
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