CNN - CNN AND MSNBC BEAT FOX IN RATINGS FOR PA PRIMARY

Both CNN and MSNBC attracted more viewers in the key 25-54-year-old demographic for their coverage of the Pennsylvania primary results Tuesday night than did the usual cable news leader, Fox News channel, Nielsen Media said Wednesday. CNN drew an average o f 805,000 viewers in the demo during primetime, while MSNBC attracted 641,000. Fox, by contrast, counted only 556,000. CNN's audience peaked during the 10:00 p.m. hour with 910,000 in the demo. Overall, CNN delivered an average of 2,558,000 total viewers i n primetime. Fox followed with 2,357,000. MSNBC averaged 1,615,000. None of the major broadcast networks covered the election results live, although NBC sent its top political correspondents and Nightly News anchor Brian Williams to its sibling cable channel for virtually uninterrupted coverage of the primary results. CBS and ABC do not operate cable news channels.

24/04/2008