EDWARD BURNS - BURNS RELEASED MOVIE ONLINE SO IT WOULD MAKE MONEY

EDWARD BURNS released his new movie online, because he is convinced it would have lost money in movie theaters. The actor/writer/director released Purple Violets on i-Tunes, and is certain it has a better chance of succeeding there than if he had distributed it the conventional way. Burns explains, "We released our film Purple Violets which cost $4 million and was shot in 22 days on i-tunes a few weeks ago and we've already done such an enormous number of downloads and that's real money that's on the table. "The financial gains are enormous (on the internet) rather than making a deal with a commercial distributor. "The attendance in art house movie theaters is down like 54 per cent in the last 12 months. Grace is Gone, a great film in Sundance made $12,000 which is shocking. Whether it's the ease that DVDs show up in your mailbox be it Netflix or movies on demand, or the fact that people have flat-screened TVs and HD, there's not the same need to go down to a theater."