Robinson's Food Company Raises Money For Poor Kids

Motown legend Smokey Robinson is urging inner-city youngsters to realise they don't have to be celebrities to be a success.

The TEARS OF A CLOWN singer is raising cash through a food company he set up with screen star LEON ISAAC KENNEDY to help fund a project teaching kids how to find happiness and make money at the same time.

He says, "I started a food company with actor Leon Isaac Kennedy last year, and part of the money is going to teach inner-city kids that they don't have to be entertainers or sports figures to make money...

"We're in 4,600 supermarkets with seafood gumbo and red beans and rice."