Bloom Fronts Environmental Campaign
Hollywood actor ORLANDO BLOOM is using his star power to help the environment - by fronting a new FRIENDS OF THE EARTH drive to raise awareness of climate change.
The TROY actor, 27, is following in the footsteps of KEANU REEVES and JAKE GYLLENHAAL - who have fronted similar American campaigns - to front the environmental organisation's British appeal.
Friend of the Earth's climate campaigner BRYONY WORTHINGTON says, "Surveys show a very low level of understanding about climate change among the general public and that's a real barrier to tackling the root causes.
"This campaign should get a whole new public on board so that we really start to make a difference."24/06/2004 20:56