SIMON COWELL - COWELL RECRUITS FITNESS GURU

Music mogul SIMON COWELL was so shocked by how fat he looked on TV - he's hired celebrity lifestyle guru CAROLE CAPLIN to help him get into shape.

The AMERICAN IDOL and X FACTOR judge signed up with Caplin - adviser to British Prime Minister TONY BLAIR's wife CHERIE - to help him shed weight and he is already reaping the benefits of a healthier lifestyle.

Cowell says, "I took a look at myself on telly one day and thought, 'I just look too damn fat!' so I went about doing something about it. I just cut right back, don't eat puddings now and just generally do more exercise."