Mariah Carey has hit back at comments made by Sean Combs, suggesting his new fragrance Unforgivable is better than her M, by dismissing his scent as a one-night-stand smell.
Combs challenged Carey and others to a televised 'smell-off' during a recent TV appearance in America, and Carey has become the first celebrity fragrance rival to respond.
She subtly says, "I heard about this competition, and I wish Puff (Combs) all the best with his new fragrance.
"I think we're actually appealing to different types of women. M by Mariah Carey is about being unforgettable, not unforgivable.
"It's not about a menage a trois or a one night stand, it's for the woman who wants the man to fall in love with her immediately, stay in love, and treat her like royalty."
Diddy has since upped his challenge to Carey, ex-girlfriend Jennifer Lopez, Sarah Jessica Parker and Gwen Stefani, calling for a Pepsi-style smell test open to the public.
He explains, "I invite them to come out, meet me on a Saturday or Sunday on 5th Avenue (New York) and we do it like Pepsi blind smell taste. We can do it in front of my Sean John store.
"My fragrance is launching and we can see whose fragrance is better, mine or yours. And the loser has to pay for a shopping spree."