Leonard Friend's debut single, Serious Music, is taken from his upcoming free EP, Lynyrd Frynd, which will be released on January 31st, 2012.
The video for Serious Music was inspired by a Michael Jackson concert that Leonard witnessed. He performs almost the entire song on a chair. He explains the reasoning behind this: "The reason I came up with the seated idea for the video is because I tore my ACL and had surgery to repair it and didn't want to wait until I was fully recovered to make a video. I remembered a Michael Jackson performance at the Soul Train awards in 1993, where he sprained his ankle during rehearsal and performed sitting down. When I got up to dance that day at the end of the video, that was literally the first time I had danced in five months. We saved it for the end of the shoot in case I re-injured myself (which, thankfully, I didn't)."
Leonard Friend is the alter ego of multi-instrumentalist and songwriter Alex Feder, who is the former frontman of The XYZ Affair. In late 2010 he almost gave up on his ambitions for a music career; instead, he moved to Los Angeles and created Leonard Friend, named for his grandfather. He is being compared to the likes of Robin Thicke and Justin Timberlake.
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