When 13.09.2012

Pop icon Lady GaGa arrives at the Lady Gaga 'Fame' Fragrance Launch at the Guggenheim Museum in New York perched on the back of a slow moving black classic car. There is much bustling and arguing among the many photographers as they try and snap the singer before she enters the building.

Gaga has referred to her new product as a 'very slutty perfume' on 'Good Morning America'. 'That is sort of the addictive nature of fame that it is, it is seductive', she added. On the bottle, the scent is described as 'tears of Belladonna, crushed heart of tiger orchidea, with a black veil of incense, pulverized apricot, and, the combinative essences of saffron and honey drops'.


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