A thrillingly diverse music line-up, brough to you by SXSW 2015's Hype Hotel.
The line-up for one of SXSW's most anticipated showcases, Hype Hotel Presented by Feed the Beat, has now been announced - and it looks like 2015 is setting up for some up and coming talent of epic proportions come March 17th. As if the Austin festival wasn't getting hot enough!
Line-up addition Natalie Prass is not to be missed
Selected by a variety of top music blogs via Hype Machine, Hype Hotel presents the best in new talent from every genre in a spectacular showcase at SXSW which this year takes place between March 17th and 21st 2015. On the pop spectrum, we have everything from BBC Sound of 2015 winners Years And Years to Nashville singer Natalie Prass, whose classic songwriting calls to mind the likes of Beth Orton and a little Springfield. More on the electronic side of things is Michigan's own Daniel Wilson and Autre Ne Veut whose 2013 single 'Play By Play' was a definite fan favourite, and who bear some musical resemblance to Brit duo Hurts. Also worth a watch are US Heatseekers chart topper Ryn Weaver, Nashville indie quartet Coin and the very alternative Raury from Atlanta.