Well this was always going to happen wasn’t it? Kendrick Lemar – or K.Dot as he was previously known – has been slowly swelling his stock until it exploded on the hip hop stock market when Good Kid, M.A.A.D City dropped. There was a notable spike when Section.80 hit, too.

Kendrick LamarGood Old Kendrick.

Now, riding on a wave of critical acclaim, Lemar feels confident to call out other rappers. He did it on a controversial verse in Control – most notably – and he did it again, less explicitly, at the BET awards. And it was aimed in Drake’s direction, apparently.

"Yeah, and nothing's been the same since they dropped 'Control' / And tucked a sensitive rapper back in his pajama clothes / Ha ha. Joke's on you!" Kendrick rapped during the cypher portion of the show "I got my thumb on hip-hop and my foot in the back of yo ass / Aftermath get the last laugh," he went on, before sealing the deal: "Ya scared to death, scared to look in the mirror when Kendrick is near ya / King Kendrick."

Yep: he did he; he hailed himself as the king.

It’s easy to forget amongst all this chest puffing and feather spreading that some awards were handed out. Kendrick grabbed Lyricist of the Year and Album of the Year, MVP of the Year and best verse for "F*ckin' Problems."

Elsewhere, Drake did well. He nabbed People's Champ, Track of the Year and Best Hip-Hop Video accolades for "Started From the Bottom." Jay Z – who, like Drake, wasn’t there - won Best Live Performer and Hustler of the Year, while A$AP Ferg won Rookie of the Year.

DrakeDrake is pretty much universally mocked by the Hip Hop community

Lamar thinks highly of himself