Justin Timberlake could transform the ailing social networking website MySpace into a talent contest, according to his manager Johnny Wright. Timberlake is eager to re-launch the once lucrative website after teaming up with Specific Media to buy a stake in Rupert Murdoch's venture.
The singer-turned-actor, who played Napster entrepreneur Sean Parker in the hit movie 'The Social Network', is looking to transform MySpace into a premiere destination for new music talent. Speaking to the Associated Press, his manager said, "Whether it becomes a talent competition or something like that, those are things that we will still flesh out. We definitely want to bring the industry back to MySpace to really look at the talented people that have put their faces there". Timberlake and Specific Media are expected to announce their plans for the site at a press conference on 17th August 2011. The Californian-based company reportedly paid $35 million for their stake in MySpace last week, just six years after Murdoch's News Corp paid $580 million for the site. Shortly after announcing the deal, Specific issued a press release confirming Timberlake's role as a creative force in the deal.
Although Wright offered no further details on the MySpace 'talent show', he claims to have received an email from Justin Timberlake one day after closing the deal, which read, "Are you up? My mind is going dizzy with ideas. I need to talk".