Could 'The Lone Ranger' be headed for the Guinness Book of Records?
Ok, so by now everyone's well aware that Jerry Buckheimer and Gore Verbinski's The Lone Ranger is a monumental flop - a serious disaster that could cost Disney $150 million. The Johnny Depp-Armie Hammer starring western took just $48.9 million over the usually lucrative five-day Independence Day weekend - leaving it miles from its $175 million marketing budget, not to mention its $250 million production costs.
Johnny Depp starred as Tonto and Armie Hammer played The Lone Ranger
According to the Hollywood Reporter, Disney is praying for a return of $150 million abroad, taking its worldwide total to $275 million and $150 million short of its $425 million total budget. "It's very disappointing," said Disney executive vice-president of worldwide distribution Dave Hollis. "Everything was perfect on paper, so today was incredibly frustrating." The problem is, nothing could be described as perfect. If Hollis is referring to Johnny Depp than it's lazy marketing. If he's referring to Verbinski in the directorial seat, or the bloated budget, than it's just stupid talk. The Lone Ranger has received some of the worst reviews of the year - it's a terrible movie - and unfortunately, nobody wants to watch big-budget westerns. Did Cowboys and Aliens teach them nothing?
So it's all be one huge disaster, though the Lone Ranger doesn't rank at the top of the all-time flop list, or does it?
Ok, remember the sci-fi action movie Stealth? No, us neither - but it cost a reported $170 million to make (with marketing budget) and made back just $76 million to make it one of the biggest flops in cinematic history. Starring Jessica Biel, Jamie Foxx and Joe Morton, Rob Cohen's film lost $110 million, with inflation.
'The Lone Ranger' could go down as one of the biggest flops of all time
Another unfortunate member of the flop club is - surprise, surprise - a western. This time, 1980's Heaven's Gate starring Christopher Walken and Jeff Bridges. The movie cost £44 million to make, though made back just $3.4 million at box-office. That was a loss of $40 million - which, with inflation, is a net loss of $112 million. Ouch.
Now, we know the majority of you haven't seen Speed Racer. Nobody saw Speed Racer, the 2008 action movie written and directed by The Wachowskis. An adaptation of the 1960s anime series of the same name, starring Christian Ricci, John Goodman and Susan Surandon, the movie was a terrible, terrible thing. It cost a huge $200 million to make, made $93 million at the box-office for an net loss of $113 million.
A lot of people saw Sahara - just not enough. You've probably seen Sahara on a DVD you bought for $2, or on TV. The Matthew Mcconaughey starring action-adventure from director Breck Eisner came attached with a $241 million price-tag, though made just $119 million at the box-office for an incredible of $143 million.
The Lone Ranger
Climbing further up the list of flops, we have The Adventures of Pluto Nash. We're gonna throw two numbers at you now. $120 million and $7 million. You know what we're talking about.
Which brings us onto Cutthroat Island, the 1995 movie considered to be the biggest financial flop in cinema history. A bloated horror story of a movie, Cutthroat starred Geena Davis, Matthew Modine, and Frank Langella and cost $115 million to make - in 1995. Turns out, nobody wanted to watch a pirate film starring Geena Davis, Matthew Modine, and Frank Langella and it made just $18 million for a dramatic loss of $145 million in today's cash.
So, you know what we're about to say. Should the Lone Ranger lose Disney $150 million, it would canter into the Guinness Book of Records as the biggest movie flop of all time. The studio has already begun taking pre-orders on DVD and Blu-Rays in a bid to recoup its losses - they just better hope that people are dumb enough to watch this stuff at home.