Jay-Z is expected to sign a $20 million deal with Samsung to promote his Roc Nation acts via a smart phone music service.
Jay-Z is signing a $20 million deal with Samsung.
A source told the New York Post: ''The eight-figure deal will be inked in the next few weeks, and is the biggest of its kind. You can speculate that he'll want to develop some kind of new music-streaming service to promote his acts and music on mobile devices.''
The 43-year-old star and his wife, Beyonce, were spotted backstage at the Hot 97's Sunday Summer Jam at MetLife Stadium this weekend, which was billed as 'The Biggest Hip-Hop Show on Earth'.
Jay-Z isn't the only one making mega bucks from business deals in his family. Beyonce signed a $50 million contract to become the new face of Pepsi last year.
The lucrative deal saw her grace a series of limited edition cans of the fizzy drink, with Pepsi also sponsoring many of her concerts and helping promote her forthcoming fifth studio album, set for release in November.