The Power Of Song: Songs From Some Of The Biggest British Christmas Adverts In 2012
TV commercials have always been a time for fresh, new and unheard song covers to emerge as well as the old classics especially during the holiday season, just to make the product invoke that little bit of nostalgia to fuel the Christmas shopping fever.
This year is no different as we have, of course, rising star Gabrielle Aplin with her stunning rendition of Frankie Goes To Hollywood's 1984 hit 'Power of Love' recorded for John Lewis' new seasonal advert. It has already reached number one in the UK and is set to also feature on her upcoming debut album 'English Rain'. In fact, people have loved it so much that Twinings tea have also snapped up the tune for their advert which will no doubt help Aplin's career skyrocket over the coming months.
And, of course, there is the Coca Cola advert; forcing social networkers to flock to Facebook in their thousands with the generic status update of, 'Just seen the Coca Cola advert. It is officially Christmas'. One of the all-time favourite songs during the holiday season 'Holidays Are Coming' chiming through our telly again this year alongside the brightly lit Coke truck has made us reminisce about all those other quirky tracks that all have, quite literally, the same ring to it.
Rock legend Sir Elton John has also resurrected his 1979 single 'Are You Ready For Love' for the Boots Christmas advert; it may not be a typical Christmas song, but then you're not forced to only let festive music grace your ears whenever December comes around.
Tesco are another example of that with their vast amount of individual music-focused commercials they have released advertising everything from free range turkey and sprouts to Christmas crackers and fuel; accompanying each one is a classic chart hit such as T Rex's Get It On, Adam Ant's Prince Charming Gary Numan's 'Cars' and Duran Duran's 'Hungry Like The Wolf' all of which are almost deliberately non-Christmassy.
Another of our favourite festive adverts (minus festive music) is the slushy, family-focused TK Maxx clip which uses 'Try a Little Tenderness' by Otis Redding, the original of which was actually recorded in December - so it's kind of seasonal.