Actress Gwyneth Paltrow is to explain how she built up her business empire in a speech at a branding conference in Las Vegas.
The Iron Man star has been unveiled as the keynote speaker at the upcoming Licensing Expo 2013 in Sin City in June (13).
Paltrow will discuss her online lifestyle guide Goop.com and her investment partnership with fitness expert Tracy Anderson, as part of a speech titled Brands on the Brink of Global Expansion.
She says of the task, "I am pleased to be addressing this business audience relating to the growth and global expansion of both the Goop and Tracy Anderson brands."
Paltrow will address the conference at the Mandalay Bay Convention Center on 18 June (13).