Giles Deacon has compared his latest collection to ''a croissant'' because he thinks his customers will see his pieces as wardrobe staples.
Giles Deacon says his next collection is "like a croissant".
The British designer - whose 70-piece pre-fall range is hitting stores in June - compared his latest offering to the food to illustrate how the pieces will be staple to fashion fans' wardrobes.
The Fashion mastermind - who is also creative director of French label Emanuel Ungaro - said: "Cruise collections are like a croissant or tagliatelle - they're the bread and butter of your wardrobe. They're becoming more and more like full collections.
"Customers want new products through the seasons and you have keep them wanting more. If you want to stay relevant in this industry you have to keep upping the ante."
Giles also confirmed his new collection will take a step away from the playful style he is usually known for, saying the razor-cut designs are "a bit school ma'am" - but refuses to conform his collections to a theme.
He told vogue.com: "This collection is very strict and very austere. There's more tailoring and sharper lines. It's harder and there's more structure - it's the complete opposite to what we were doing for spring/summer.
"We've gone a bit a school ma'am and a lot more disciplined. There's no set theme though - I hate themes. They make everything so tawdry and boring."
In 1947, Dalton (Bryan Cranston) is the film industry's top-paid screenwriter, so of course the House Un-American Activities Commission goes after...
Seth Grahame-Smith's Pride and Prejudice and Zombies graphic novel has been made into a film.
Sir Elton's new album, 'Wonderful Crazy Night', came out the next day.
The video for 'Hymn For the Weekend' was filmed in Mumbai, India.
Three more seasons to go for this adored comedy.
LeBlanc was announced as one of Chris Evans' co-hosts on the brand new 'Top Gear' on Thursday.
New York trio Fun Lovin' Criminals first made an impact back in 1996 with the release of their since acclaimed debut LP Come Find Yourself.
This lively romp is entertaining enough to amuse the audience even when it veers off the rails.