Geri Halliwell wanted to create a range of underwear for women that men would also like.
The former Spice Girls singer has designed a range of undergarments with British retail giants Next - following on from her swimwear and evening dress collections - and she admits she wanted to do a different style to what she usually sees.
Geri said: "Basically, my aim was to make boobs look bigger and bums smaller!
"I feel I understand women's bodies. This was my chance to do the sort of underwear for girls that the boys would like too, if you know what I mean!"
Among the looks are bras and knickers in pinks and florals as well as negligee and nudes.
Geri previously confessed she was delighted with her evening dress collection, which were stylish yet affordable.
She said: "I've been sketching everything myself and I'm thrilled with the results. I've had the opportunity to make dresses that are not stupidly expensive but still elegant enough to wear to an upmarket event."