Michael Lombardo, HBO programming president, has responded unusually positively to the revelation that Game of Thrones is the most pirated show.
Game Of Thrones has begun it's third series on HBO, with the massively successful fantasy-action show looking to continue the phenomenal run of form that it has been on since it first aired in 2011. In December last year it emerged that all this success might actually be doing damage to the show however, after it was revealed that GoT was the most pirated show on the internet. Fortunately for the piraters though, the bosses behind the HBO show are not too bothered about the state of affairs.
Game of Thrones series three trailer - the most pirated trailer...
Speaking to Entertainment Weekly, HBO programming president Michael Lombardo spoke about the rampant levels of piracy that does damage to the revenue made by premium cable channel. But rather than cry out for the blood of those who have wronged the show, in a fashion similar to how one of the character in GoT may have responded, Lombardo instead spoke positively of the illegal activity plaguing HBO programming, saying the measures people go through to see the shows comes as a compliment.
He told EW, "I probably shouldn’t be saying this, but it is a compliment of sorts. The demand is there. And it certainly didn’t negatively impact the DVD sales. [Piracy is] something that comes along with having a wildly successful show on a subscription network.”
Obviously though, Lombardo made sure to mention that HBO’s policy remains firmly opposed to piracy, although he did hint at ways the network may be altering it's service to fit in with the modern world and potentially avoid future piracy. He said “We obviously are a subscription service so as a general proposition so we try to stop piracy when we see it happen, particularly on a systematic basis when people are selling pirated versions,” adding, possibly in reference to casual individual-user downloading, “No, we haven’t sent out the Game of Thrones police.”