When 30.08.2012

Singer Cher Lloyd smiles for photos as she takes her seat for a session of signing photos at Midtown, Manhattan's Best Buy store. After signing a few autographs, she stands up to do more photos and shows off the graffiti style design on the back of her jacket.

The 'Swagger Jagger' singer has recently launched her own perfume, Pink Diamond, that has so far had a brilliant reception. One retailer, The Fragrance Shop, insisted that the scent has 'exceeded our expectations by over 500%!'. Cher is reported to have expressed hopes that the fragrance will make people feel 'strong and confident in themselves.'

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