Actor Charlie Sheen is moving rapidly into the e-cigarette business. According to The Hollywood Reporter the controversial actor will be launching a new e-cigarette company with several business partners, including baseball star LENNY DYKSTRA.
The new disposable e-cigarette, called 'NicoSheen', has already been billed as 'The Winning E-Cigarette' with it featuring the actor's signature smirk on its packaging. Described as a 'Sheen safe smoke', this new endeavour joins a latest endorsement for Sheen, who has previously made deals for comic books, an energy drink, his own official merchandise containing his famous catchphrases on T-shirts and mugs, and even a recently launched iPhone application called 'The Masheen'. Capitalising on his notoriety, the 'NicoSheen' will also be marketed alongside a variety of e-cigarette starter kits and related products. However Sheen is said to be donating all the profits from his merchandising sales to the Brian Stow Fund; Stow being a San Francisco Giants fan who was attacked in the Dodger Stadium car park last month and has since been put into a medical coma.
Charlie Sheen is currently on the final stretch of his 'My Violent Torpedo of Truth/Defeat Is Not an Option' tour. His future on the CBS sitcom 'Two and a Half Men' remains unknown as of date.
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