'Gossip Girl' star Blake Lively has become the new face of Chanel and will appear in the French fashion house's campaign for its new Mademoiselle handbag line.
The Chanel designer said: "She's a kind of American dream girl. I think she will become a great actress. She's full of life."
The campaign was shot at Chanel's historic Rue Cambon headquarters and Karl was hugely impressed with Blake.
He added to WWD: "It was an easy job because everyone fell in love with her."
Blake - who was introduced to Karl by US Vogue editor Anna Wintour last year - said of her new role: "How did Cinderella feel when she slipped on the glass slipper? How did Snow White feel when she met her Prince Charming? A dream come true is an understatement. I can say that I feel like the happiest, luckiest girl around."
Blake says she has always been a fan of Chanel because the designs never date.
She said: "It is timeless, chic, graceful, intelligent, iconic and ever relevant."
The adverts will be launched in magazines in April.