Bill Cosby and Phylicia Rashad are using their celebrity to boost the profile of Off-Broadway play THROUGH THE NIGHT after signing on as 'artistic ambassadors' for the show.
The Daniel Beaty play, about a number of characters who have an epiphany on the same evening, is scheduled to begin previews on 10 September (10).
And producers hope to attract theatre-goers to the show by enlisting Cosby and Rashad, along with actress Ruby Dee and actor Brian Stokes Mitchell, to make personal appearances and work on audience development activities.
Through the Night is scheduled to open on 26 September (10).