Is Avril Lavigne's video for 'Hello Kitty' really racist?
Avril Lavigne has fought back against the critics who have labelled her music video for Hello Kitty racist. The colourful video features the 29-year-old singer wearing a cupcake tutu and dancing around Tokyo, flanked by a quartet of Asian women dressed in matching outfits.
Avril Lavigne's 'Hello Kitty' Has Caused A Stir
Others scenes include Lavigne playing air guitar and drinking sake. There's also a sushi chef, and some glaring Fujifilm Instax product placement.
Billboard slammed the video as a "trainwreck" for its "Japan fetishization" and criticised the singer for "parading around with four identical, creepily expressionless Asian women."
Fans were equally outraged, with one ranting, "Not sure if this Avril Lavigne video is terrible, racist, or terribly racist."
Another said: "I'm not sure which makes it harder to watch the new Avril video: that it's offensive and racist or just weird."
Entertainment Weekly said it raised "serious questions about whether it's offensive or offensively obvious."
Lavigne herself laughed off the criticism on Wednesday, tweeting, "RACIST??? LOLOLOL!!! I love Japanese culture and I spend half of my time in Japan. I flew to Tokyo to shoot this video...specifically for my Japanese fans, WITH my Japanese label, Japanese choreographers AND a Japanese director IN Japan."
The J-Pop influenced dubstep track was co-written by Lavigne's husband, the Nickelback frontman Chad Koreger - which explains a lot - and it serves as the fourth single from her self-titled fifth studio album.
The big question is: which is more offensive? Avril Lavigne's 'Hello Kitty' or Alison Gold's 'Chinese Food'?