Adele's boyfriend Simon Konecki has inked a deal with the BRIT Awards to provide his charity's water at the event that will help to provide clean water to developing countries
Adele's boyfriend has signed a deal to work with the BRIT Awards.
The 'Skyfall' singer's beau Simon Konecki - with whom she shares a baby boy believed to be called Angelo but who she has nicknamed ''Little Peanut'' - has landed a deal to provide bottled water at this year's awards ceremony.
Charity worker Simon is the CEO of Life water - which runs the charity drop4drop that aims to provide 1,000 litres of clean water to developing countries for every litre of Life water sold in the UK - and has inked a lucrative deal to provide the beverage at this year's ceremony, which is taking place at London's O2 Arena on February 20 and will be presented by James Corden and broadcast live on ITV1.
In a statement on his website, Simon said: ''This is the ultimate partnership and a fantastic opportunity for us to extend our quest for clean water!''
According to the Daily Mirror newspaper, the move could see Adele - who was previously tipped to skip the award's ceremony - attend the event to support Simon.
Last year the 24-year-old singer won two BRIT awards but despite her happiness, she made an obscene gesture after her acceptance speech for her second award was cut short due to time constraints but she later insisted she did not want to offend her fans.
She said: ''I'd like to say, I got cut off during my speech for Best Album and I flung the middle finger. But that finger was to the suits at the BRIT Awards, not to my fans.
''I was about to thank the British public for their support and they cut me off, and I'm sorry if I offended anyone but the suits offended me, so thank you very much for all of your support.''